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Profile of the Programme

In the Public Relations and Publicity (30% English) Program, students who recognize the national, international, social and intercultural dimensions of communication, can adapt to the dynamic structure of communication based on technology, and manage communication processes effectively are trained. While it is aimed to provide students with knowledge and skills about the processes, methods and techniques related to the generation of scientific knowledge, students are encouraged to develop original ideas about the field and apply them in the field. With the academic, professional and technological equipment required by the era, they can develop and implement appropriate communication strategies, methods and techniques, taking into account the communication characteristics, needs or differences of individuals, groups, or institutions and their stakeholders in the field of public relations and promotion.