TYPE OF COURSE UNIT	Compulsory Course
LEVEL OF COURSE UNIT	Bachelor's Degree
YEAR OF STUDY	1
SEMESTER	First Term (Fall)
NUMBER OF ECTS CREDITS ALLOCATED	5
NAME OF LECTURER(S)	Professor İsmail Tokmak
LEARNING OUTCOMES OF THE COURSE UNIT	At the end of this course, the students; 1) Have general information about the business. 2) Have knowledge about establishment and structure of business. 3) Evaluates the place decisions. 4) Evaluates the size and capacity of enterprises. 5) Learn about management and management processes.
MODE OF DELIVERY	Face to face
PRE-REQUISITES OF THE COURSE	No
RECOMMENDED OPTIONAL PROGRAMME COMPONENT	None
COURSE DEFINITION	Basic concepts of business and historical process, basic concepts about business economics, business environment, segmentation of business, objectives of business, formation of investment decision about establishment, determination of place of establishment, legal structure of enterprises, size and capacity development, decision making in management, planning and planning, motivation and leadership.
COURSE CONTENTS	WEEK TOPICS 1st Week İntroduction and introduction 2nd Week Basic concepts 1 3rd Week Basic concepts 2 4th Week Establishment of businesses 5th Week Business growth 6th Week Management and organization 7th Week Management and functions 8th Week Midterm 9th Week Production management 10th Week Marketing management 1 11th Week Marketing Management 2 12th Week Financial management 13th Week Human Resources Management 14th Week public relations 15th Week Final Exam
RECOMENDED OR REQUIRED READING	1. Doğan, T., Ayhan, D.Y. & Varoğlu, D. (2014). Genel İşletmecilik. Siyasal Yayınevi, Ankara. 2. Üner, M. (2013). Genel İşletmecilik. Detay Yayıncılık, Ankara.
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS	Lecture,Discussion,Questions/Answers,Practice,Presentation,Project
ASSESSMENT METHODS AND CRITERIA	Quantity Percentage(%) Mid-term 1 20 Total(%) 20 Contribution of In-term Studies to Overall Grade(%) 20 Contribution of Final Examination to Overall Grade(%) 80 Total(%) 100
ECTS WORKLOAD	Activities Number Hours Workload Midterm exam 1 2 2 Preparation for Quiz 2 2 4 Individual or group work 14 4 56 Preparation for Final exam 1 10 10 Course hours 14 3 42 Preparation for Midterm exam 1 10 10 Laboratory (including preparation) 14 0 0 Final exam 1 2 2 Homework 4 4 16 Total Workload 142 Total Workload / 30 4,73 ECTS Credits of the Course 5
LANGUAGE OF INSTRUCTION	Turkish
WORK PLACEMENT(S)	No