At the end of this course, the students; 1) Competence of solving design problems and generating unique ideas 2) Competence of thinking in a context 3) Competence of conceptual thinking and expressing the thoughts visually 4) Competence of expressing an idea, concept or a fact visually in a creative mode 5) Competence of selection and production of typography-typeface appropriate for the work 6) Competence of constituting and implementing writing relation with visual documents
MODE OF DELIVERY
Face to face
PRE-REQUISITES OF THE COURSE
No
RECOMMENDED OPTIONAL PROGRAMME COMPONENT
No
COURSE DEFINITION
Advanced typographic compositions, individual font designs and experimental typographic solutions will be created in this course.
COURSE CONTENTS
WEEK
TOPICS
1st Week
Introduction
2nd Week
Submission of the project 1
3rd Week
Discussion on Experimantal Typography
4th Week
Critics
5th Week
Discussion on Font Design
6th Week
Critics
7th Week
Final of Project 1 Presentation
8th Week
Project 2 / Critics
9th Week
Critics
10th Week
Critics
11th Week
Final of Project 2 Presentation
12th Week
Project 3 (Final project)/ Critics
13th Week
Critics
14th Week
Final presentation
RECOMENDED OR REQUIRED READING
Arnheim, R. (1974). Art and Visual Perception. California: University of California Press. Baines, P. ve Dixon, C. (2002). Signs Lettering in the Environment. UK: Laurence King Publishing.
Baur, R. (2004) Integral et associes. Identity of Places. Fransa: Pyramyd.
Bloomer, K. C. ve Moore, C. W. (1977). Body, Memory, and Architecture (with a contribution by Robert J. Yudell). New Haven and London: Yale University Press.
Bringhurst, R. (2001). The Elements of Typographic Style. Canada: Hartley & Marks Publishers.
Calori, C. (2007). Signage and Wayfinding Design: A Complete Guide to Creating Environmental Graphic Design Systems. New Jersey and Canada: John Wiley & Sons Inc.
Gibson, D. (2009). The Wayfinding HandBook / Information Design For Public Places. New York: Princeton Architectural Press.
Meuser P. ve Pogade D. (2010). Construction and Design Manual Wayfinding and Signage. Berlin: DOM Publishers.
Mollerup, P. (2005). Wayshowing: A Guide To Environmental Signage Principles and Practices. Lars Müller Publishers.
Uebele, A., Schmidt-Friderichs, K. (2007). Signage Systems & Information Graphics: A Professional Sourcebook. Thames & Hudson.
Wurman, R. S. (1990). Information Anxiety. USA: Bantam Books.