At the end of this course, the students; 1) Competence of solving design problems and generating unique ideas 2) Competence of setting a course for visual communication and producing documents appropriate to strategy 3) Competence of expressing an idea, concept or a fact visually in a creative mode 4) Competence of following the improving and changing technology and select the most appropriate 5) Competence of thinking and designing an advertisement campaign within all details and stages
MODE OF DELIVERY
Face to face
PRE-REQUISITES OF THE COURSE
Yes(GRA230)
RECOMMENDED OPTIONAL PROGRAMME COMPONENT
None
COURSE DEFINITION
Graphic Design Project III; It is a course that aims to develop students' visual thinking and communication skills by conducting brand research, preparing graphic design and advertising designs, and offers the opportunity to practice finding creative solutions to design problems.
COURSE CONTENTS
WEEK
TOPICS
1st Week
Introduction, course briefing and discussion of mutual expectations about the course. Midterm/final project preparation and brief.
2nd Week
Presentation of briefs, evaluation, discussion, development and sketches.
3rd Week
Presentation of briefs, evaluation, discussion, development and sketches.
4th Week
Evaluation, discussion, development of designs and advertising works. Interactive magazine advertisement sketching and evaluation.
5th Week
Evaluation, discussion, development of designs and advertising works. Interactive magazine advertisement sketching and evaluation.
6th Week
Interactive magazine advertisement sketch, idea and design work.
7th Week
Interactive magazine advertisement evaluation.
8th Week
Midterm Week
9th Week
Advertising design studies
10th Week
Advertising design studies
11th Week
Advertising design studies
12th Week
Poster presentation preparation
13th Week
Poster presentation preparation
14th Week
Poster presentation preparation
15th Week
RECOMENDED OR REQUIRED READING
-
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
Lecture, Discussion, Question and Answer, Case Study, Problem Solving, Education-Practice, Project, Report Preparation, Presentation
ASSESSMENT METHODS AND CRITERIA
Quantity
Percentage(%)
Mid-term
1
40
Total(%)
40
Contribution of In-term Studies to Overall Grade(%)
40
Contribution of Final Examination to Overall Grade(%)
60
Total(%)
100
ECTS WORKLOAD
Activities
Number
Hours
Workload
Midterm exam
1
6
6
Preparation for Quiz
Individual or group work
14
5
70
Preparation for Final exam
1
15
15
Course hours
14
6
84
Preparation for Midterm exam
1
15
15
Laboratory (including preparation)
Final exam
1
6
6
Homework
Presentation (including preperation)
1
4
4
Project
2
20
40
Total Workload
240
Total Workload / 30
8
ECTS Credits of the Course
8
LANGUAGE OF INSTRUCTION
Turkish
WORK PLACEMENT(S)
No
KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)
