TYPE OF COURSE UNIT	Compulsory Course
LEVEL OF COURSE UNIT	Bachelor's Degree
YEAR OF STUDY	2
SEMESTER	Third Term (Fall)
NUMBER OF ECTS CREDITS ALLOCATED	4
NAME OF LECTURER(S)	Associate Professor Halime Türkkan Instructor Burcu Melike Subaşı
LEARNING OUTCOMES OF THE COURSE UNIT	At the end of this course, the students; 1) Two and three dimensoned cogitation competence 2) Competence of communication and effective usage of Turkish 3) Competence of visual communication and self expression 4) Competence of solving design problems and generating unique ideas 5) Competence of working within a specified concept and limits 6) Competence of perception 7) Competence of expressing the seen by drawing 8) Competence to behave accordingly with the present laws and regulations and take ethical responsibility 9) Competence of critical thinking 10) Competence of thinking in a context 11) Competence of transmitting the thoughts in verbal and visual manners 12) Competence of following the improving and changing technology and select the most appropriate 13) Competence of constituting relation between historical, communal and economic conditions and art and design processes 14) Competence of setting a course for visual communication and producing documents appropriate to strategy 15) Competence of perception and problem solving 16) Competence of conceptual thinking and expressing the thoughts visually 17) Competence of expressing an idea, concept or a fact visually in a creative mode 18) Competence of selection and production of typography-typeface appropriate for the work
MODE OF DELIVERY	Face to face
PRE-REQUISITES OF THE COURSE	No
RECOMMENDED OPTIONAL PROGRAMME COMPONENT	None
COURSE DEFINITION	Visual communication, strategies of communication, the access of target group, the use of typography and image, message transfer through the words and images.
COURSE CONTENTS	WEEK TOPICS 1st Week Introduction Project 1 (Painting and photography) 2nd Week Project 1 Studio 3rd Week Project 1 Studio 4th Week Project 2 (Computer graphics) Studio 5th Week Project 2 Studio 6th Week Project 2 Studio 7th Week Project 2 Studio -Final 8th Week Project 3-Classwork (Image-Text) 9th Week Project 4-(Painting/Photography) -"TasarımKart" works Studio 10th Week Project 4 Studio 11th Week Project 4 Final 12th Week Project 5-Final Project (sticker design) 13th Week Project 5 studio 14th Week Project 5 studio
RECOMENDED OR REQUIRED READING	Johannes Itten. The Art of Color. New York: Van Nostrand Reinhold, 1970. John Kane. A Type Primer. Upper Saddle River: Prentice Hall Inc. 2002. Steven Heller. Paul Rand. London: Phaidon Press, Ltd., 1999. Willi Kunz. Typography: Macro- + Micro-Aesthetics: Fundamentals of Typographic Design. Sulgen, Switzerland: Verlag Niggli AG, 1998. Wong, Wucius. Principles of Form and Design. New York: Van Nostrand Reinhold, 1993. Uçar T.F., 2004, Görsel İletişim ve Grafik Tasarım. İnkilap Yayınevi.
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS	Lecture,Discussion,Questions/Answers,Problem Solving,Practice,Project,Presentation
ASSESSMENT METHODS AND CRITERIA	Quantity Percentage(%) Project 3 60 Other 1 40 Total(%) 100 Contribution of In-term Studies to Overall Grade(%) 100 Contribution of Final Examination to Overall Grade(%) 0 Total(%) 100
ECTS WORKLOAD	Activities Number Hours Workload Midterm exam 1 1 1 Preparation for Quiz Individual or group work 4 5 20 Preparation for Final exam Course hours 14 3 42 Preparation for Midterm exam Laboratory (including preparation) Final exam 1 2 2 Homework Presentation (including preperation) 1 1 1 Project 4 6 24 Performance Practice 4 6 24 Total Workload 114 Total Workload / 30 3,8 ECTS Credits of the Course 4
LANGUAGE OF INSTRUCTION	Turkish
WORK PLACEMENT(S)	No