TYPE OF COURSE UNIT	Compulsory Course
LEVEL OF COURSE UNIT	Bachelor's Degree
YEAR OF STUDY	2
SEMESTER	Third Term (Fall)
NUMBER OF ECTS CREDITS ALLOCATED	4
NAME OF LECTURER(S)	Professor Korkut Ersoy
LEARNING OUTCOMES OF THE COURSE UNIT	At the end of this course, the students; 1) Define health communication 2) Explains the theoretical background of health communication 3) Evaluates the developments in the field of health communication 4) He / She classifies methods and strategies specific to health communication 5) Evaluates the health discourse in the media with a health communication perspective 6) Make a critical assessment of the problem areas in health communication
MODE OF DELIVERY	Face to face
PRE-REQUISITES OF THE COURSE	No
RECOMMENDED OPTIONAL PROGRAMME COMPONENT
COURSE DEFINITION
COURSE CONTENTS	WEEK TOPICS 1st Week Introduction to Health Communication, What is Health Communication? 2nd Week Health Communication as an Interdisciplinary Field, Characteristics of Health Communication 3rd Week History and Developments of Health Communication 4th Week Health Communication Theories 5th Week Health Communication Theories 6th Week Health communication models 7th Week Midterm Exam 8th Week Health Communication Campaign Process 9th Week Risk Communication and Media Advocacy 10th Week Health Literacy, Critical Health Communication 11th Week Media and Health 12th Week Health Communication with New Communication Technologies 13th Week Interpersonal Communication Perspective of Health Communication 14th Week Health Communication and Ethics
RECOMENDED OR REQUIRED READING	Sezgin, Deniz, (2011), Tıbbileştirilen Yaşam Bireyselleştirilen Sağlık, İstanbul: Ayrıntı. Seal, Clive (2003), "Health and The Media: An Overview", Sociology of Health and Illness, vol.25, no.6,pp.513-531 Parrott, Roxanne, (2004), Emphasizing Communication in Health Communication", Journal of Communication, December Özdemir, Gamze Yücesan, Özdemir, Ali Murat, (2006), ?Medya ve Sağlık: Patolojik Bir İlişki?, Toplum ve Hekim, Ocak-Şubat, cilt 21, sayı 1, s.32-38. Schiavo, Renata, (2007) , Health Communication: From Theory to Practice, Jossey Bass, USA Çınarlı, İnci, (2008), Sağlık İletişimi ve Medya, Ankara: Nobel Okay, Ayla, (2009), Sağlık İletişimi, İstanbul: MediaCat
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS	Questions/Answers,Lecture,Discussion,Project
ASSESSMENT METHODS AND CRITERIA	Quantity Percentage(%) Mid-term 1 30 Assignment 1 30 Total(%) 60 Contribution of In-term Studies to Overall Grade(%) 60 Contribution of Final Examination to Overall Grade(%) 40 Total(%) 100
ECTS WORKLOAD	Activities Number Hours Workload Midterm exam 1 1 1 Preparation for Quiz 0 0 0 Individual or group work 14 3 42 Preparation for Final exam 1 10 10 Course hours 14 3 42 Preparation for Midterm exam 1 6 6 Laboratory (including preparation) 0 0 0 Final exam 1 1 1 Homework 1 10 10 Total Workload 112 Total Workload / 30 3,73 ECTS Credits of the Course 4
LANGUAGE OF INSTRUCTION	Turkish
WORK PLACEMENT(S)	No