| TYPE OF COURSE UNIT | Elective Course |
| LEVEL OF COURSE UNIT | Master's Degree Without Thesis |
| YEAR OF STUDY | - |
| SEMESTER | - |
| NUMBER OF ECTS CREDITS ALLOCATED | 10 |
| NAME OF LECTURER(S) | -
|
| LEARNING OUTCOMES OF THE COURSE UNIT |
At the end of this course, the students;
1) define the role of perception in communication.
2) define communication and communication styles.
3) explain the concepts of gender differences and effective communication in Conversation.
4) define the concept of verbal communication.
|
| MODE OF DELIVERY | Face to face |
| PRE-REQUISITES OF THE COURSE | No |
| RECOMMENDED OPTIONAL PROGRAMME COMPONENT | |
| COURSE DEFINITION | Within the scope of this course; basic elements of communication and their functions, structural and contextual features of communication, verbal, non-verbal, written and visual communication; communication with the person himself; interpersonal communication; groups and group communication; organization and organizational communication; mass communication; international communication; communication types such as public communication will be taught. Emphasizing the importance of effective communication in the fashion industry, its positive effects on customers and employees will be emphasized. |
| COURSE CONTENTS | | WEEK | TOPICS |
|---|
| 1st Week | Effective Communication and Understanding Correctly | | 2nd Week | Effective Communication and Understanding Correctly | | 3rd Week | Effective Communication and Correct Narration | | 4th Week | Virtual Communication | | 5th Week | Virtual Communication | | 6th Week | Effective Communication and Gender | | 7th Week | Visa | | 8th Week | Quality in Communication | | 9th Week | Speaking and Listening in Effective Communication | | 10th Week | Speaking and Listening in Effective Communication | | 11th Week | Influencing, Effective Communication and Persuasive Speaking | | 12th Week | Influencing, Effective Communication and Persuasive Speaking | | 13th Week | Nonverbal Communication: The Foundation of Effective Communication | | 14th Week | Nonverbal Communication: The Foundation of Effective Communication |
|
| RECOMENDED OR REQUIRED READING | Schafer, J. , Karlins, M. (2017). Etkili İletişimin 13 Kuralı. Koridor Yayıncılık. |
| PLANNED LEARNING ACTIVITIES AND TEACHING METHODS | Lecture,Discussion,Questions/Answers,Case Study,Problem Solving,Practice,Presentation |
| ASSESSMENT METHODS AND CRITERIA | | | Quantity | Percentage(%) |
|---|
| Mid-term | 1 | 40 | | Total(%) | | 40 | | Contribution of In-term Studies to Overall Grade(%) | | 40 | | Contribution of Final Examination to Overall Grade(%) | | 60 | | Total(%) | | 100 |
|
| ECTS WORKLOAD |
| Activities |
Number |
Hours |
Workload |
| Midterm exam | 2 | 5 | 10 | | Preparation for Quiz | | | | | Individual or group work | 14 | 14 | 196 | | Preparation for Final exam | 1 | 20 | 20 | | Course hours | 14 | 3 | 42 | | Preparation for Midterm exam | 2 | 5 | 10 | | Laboratory (including preparation) | | | | | Final exam | 1 | 12 | 12 | | Homework | 2 | 5 | 10 | | Total Workload | | | 300 |
|---|
| Total Workload / 30 | | | 10 |
|---|
| ECTS Credits of the Course | | | 10 |
|---|
|
| LANGUAGE OF INSTRUCTION | Turkish |
| WORK PLACEMENT(S) | No |
| | |
