Home  »  Vocational School of Social Sciences »  Program of Tourism and Travel Services

COURSE UNIT TITLECOURSE UNIT CODESEMESTERTHEORY + PRACTICE (Hour)ECTS
E-COMMERCE TUSE251 - 3 + 0 5

TYPE OF COURSE UNITElective Course
LEVEL OF COURSE UNITAssociate Degree
YEAR OF STUDY-
SEMESTER-
NUMBER OF ECTS CREDITS ALLOCATED5
NAME OF LECTURER(S)-
LEARNING OUTCOMES OF THE COURSE UNIT At the end of this course, the students;
1) Ppossess the basic knowledge about the virtual environment
2) Design virtual applications
3) Have knowledge about trading in a virtual environment
4) Develop the strategies
5) Design a site in the virtual environment
MODE OF DELIVERYFace to face
PRE-REQUISITES OF THE COURSENo
RECOMMENDED OPTIONAL PROGRAMME COMPONENTNone
COURSE DEFINITIONThe main objective of the course is to teach fundamental electronic commerce issues by using internet information systems via real world examples and meet students with emerging new business models and strategies. In this context, electronic business models will be presented with case studies after reviewing the basic internet and e-commerce concepts.
COURSE CONTENTS
WEEKTOPICS
1st Week Overview of Electronic Commerce
2nd Week History of the Internet
3rd Week e-Generation
4th Week Digital Economy
5th Week Types of e-Commerce
6th Week e-Marketing
7th Week Discussion of contemporary issues related to e-Commerce
8th Week Midterm Exam
9th Week e-mail Marketing
10th Week Internet - Use of ICT
11th Week e-Goverment
12th Week e-Quality
13th Week e-Crimes
14th Week Discussion of contemporary issues related to e-Commerce
RECOMENDED OR REQUIRED READINGhttp://www.e-ticaret.gov.tr

PLANNED LEARNING ACTIVITIES AND TEACHING METHODSPresentation,Lecture,Questions/Answers
ASSESSMENT METHODS AND CRITERIA
 QuantityPercentage(%)
Mid-term130
Assignment120
Total(%)50
Contribution of In-term Studies to Overall Grade(%)50
Contribution of Final Examination to Overall Grade(%)50
Total(%)100
ECTS WORKLOAD
Activities Number Hours Workload
Midterm exam111
Preparation for Quiz
Individual or group work
Preparation for Final exam15050
Course hours14342
Preparation for Midterm exam15050
Laboratory (including preparation)
Final exam111
Homework
Total Workload144
Total Workload / 304,8
ECTS Credits of the Course5
LANGUAGE OF INSTRUCTIONTurkish
WORK PLACEMENT(S)No
  

KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)
LO1LO2LO3LO4LO5
K1         
K2         
K3         
K4         
K5         
K6         
K7         
K8         
K9  X   X   X   X   X
K10    X      
K11        X  
K12        X  
K13