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COURSE UNIT TITLECOURSE UNIT CODESEMESTERTHEORY + PRACTICE (Hour)ECTS
E-BUSINESS BYYA267 - 3 + 0 5

TYPE OF COURSE UNITElective Course
LEVEL OF COURSE UNITAssociate Degree
YEAR OF STUDY-
SEMESTER-
NUMBER OF ECTS CREDITS ALLOCATED5
NAME OF LECTURER(S)-
LEARNING OUTCOMES OF THE COURSE UNIT At the end of this course, the students;
1) learn design and setting up of E-Management
2) learn the effects of database management on E-management
3) learn E-Management models
4) learn to evaluate the security
5) are informed about legal problems of E-Management
MODE OF DELIVERYFace to face
PRE-REQUISITES OF THE COURSENo
RECOMMENDED OPTIONAL PROGRAMME COMPONENTNone
COURSE DEFINITIONIntroduction to the main concepts of an electronic organization; technological, legal, and financial infrastructure of electronic commerce; utilization of information and communication technologies across various key business activities such as supply chain management, marketing, customer relationship management, and human resources management.
COURSE CONTENTS
WEEKTOPICS
1st Week Design and creating of E-Managements
2nd Week Database management
3rd Week Effects of database management on E-Managements
4th Week E-management models
5th Week E-Payment models
6th Week Multimedia contents and importance for managements
7th Week Electronical service quality
8th Week MIDTERM
9th Week E-Costumer relation criterias
10th Week Data mining in E-Management
11th Week Marketing via internet
12th Week Electronic media and electronic marketing
13th Week Electronic security
14th Week General Repeat
RECOMENDED OR REQUIRED READINGŞule Özmen; Ağ Ekonomisinde Yeni Ticaret Yolu:E-Ticaret 2006
Efraim Turban; (2002) Electronic Commerce, A Managerial Perspective; Prentice Hall

Ali Farhoomand, Peter Lovelock ; (2001); Global E-Commerce; Prentice Hall

Efraim Turban; David King; (2003) Introduction to E-Commerce; Prentice Hall

Dave Chaffey; (2002); E-Business and E-Commerce Management; Prentice Hall
PLANNED LEARNING ACTIVITIES AND TEACHING METHODSLecture
ASSESSMENT METHODS AND CRITERIA
 QuantityPercentage(%)
Mid-term140
Assignment120
Total(%)60
Contribution of In-term Studies to Overall Grade(%)60
Contribution of Final Examination to Overall Grade(%)40
Total(%)100
ECTS WORKLOAD
Activities Number Hours Workload
Midterm exam111
Preparation for Quiz
Individual or group work
Preparation for Final exam14545
Course hours14342
Preparation for Midterm exam13030
Laboratory (including preparation)
Final exam111
Homework13030
Total Workload149
Total Workload / 304,96
ECTS Credits of the Course5
LANGUAGE OF INSTRUCTIONTurkish
WORK PLACEMENT(S)No
  

KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)
LO1LO2LO3LO4LO5
K1         
K2         
K3  X     X    
K4         
K5         
K6         
K7         
K8  X   X   X   X   X
K9         
K10  X   X   X   X   X
K11      X