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COURSE UNIT TITLECOURSE UNIT CODESEMESTERTHEORY + PRACTICE (Hour)ECTS
ENTREPRENEURSHIP AND INNOVATION MANAGEMENT TKM324 Sixth Term (Spring) 3 + 0 5

TYPE OF COURSE UNITCompulsory Course
LEVEL OF COURSE UNITBachelor's Degree
YEAR OF STUDY3
SEMESTERSixth Term (Spring)
NUMBER OF ECTS CREDITS ALLOCATED5
NAME OF LECTURER(S)Associate Professor Selay Ilgaz Sümer
LEARNING OUTCOMES OF THE COURSE UNIT At the end of this course, the students;
1) Know how entrepreneurship is applied to established organizations.
2) Can identify the building blocks of corporate entrepreneurship.
3) Can relate the entrepreneurial needs to the globalization needs.
4) Understand the need and importance of innovation.
5) Have knowledge about entrepreneurship and innovation in different contexts.
MODE OF DELIVERYFace to face
PRE-REQUISITES OF THE COURSENo
RECOMMENDED OPTIONAL PROGRAMME COMPONENTNA
COURSE DEFINITIONEntrepreneurship and innovation are the factors that create the highest added value in the new economy. This course aims to raise awareness in students about entrepreneurship and to introduce the applications they will use in their careers.
COURSE CONTENTS
WEEKTOPICS
1st Week Introduction
2nd Week The Foundations of Entrepreneurship
3rd Week Inside the Entrpreneurial Mind: From Ideas to Reality
4th Week Building a Solid Strategic Plan
5th Week Building a Solid Strategic Plan, Forms of Business Ownership
6th Week Buying an Existing Business
7th Week Midterm Exam
8th Week Buying an Existing Business, Conducting a Feasibility Analysis
9th Week Conducting a Feasibility Analysis, Building a Business Plan
10th Week Building a Business Plan
11th Week Building a Powerful Marketing Plan, Chhosing the Right Location and Layout
12th Week Project Presentations and Report Submission
13th Week Project Presentations and Report Submission
14th Week Project Exhibition
RECOMENDED OR REQUIRED READINGMehmet Güneş, Kobiler İçin Girişimcilik, Türkmen Kitabevi.
Yavuz Demirel, Girişimcilik Teoriden Pratiğe, Nobel Akademik Yayıncılık.
Norman M. Scarborough, Girişimciliğin ve Küçük İşletme Yönetiminin Temelleri (Çeviren: Gamze Sart), Nobel Akademik Yayıncılık.
Orhan Küçük, Girişimcilik ve Küçük İşletme Yönetimi, Seçkin Yayıncılık.
Mustafa Halid Karaarslan, Girişimcilik Vakaları Fırsatlar ve Zorluklar, Optimist Yayıncılık, 2016.
Lecture notes
PLANNED LEARNING ACTIVITIES AND TEACHING METHODSLecture,Discussion,Presentation
ASSESSMENT METHODS AND CRITERIA
 QuantityPercentage(%)
Mid-term125
Project130
Presentation of Case Study510
Total(%)65
Contribution of In-term Studies to Overall Grade(%)65
Contribution of Final Examination to Overall Grade(%)35
Total(%)100
ECTS WORKLOAD
Activities Number Hours Workload
Midterm exam11,51,5
Preparation for Quiz
Individual or group work12020
Preparation for Final exam13535
Course hours14342
Preparation for Midterm exam13535
Laboratory (including preparation)
Final exam11,51,5
Homework
Project12020
Case Study Presentation515
Total Workload160
Total Workload / 305,33
ECTS Credits of the Course5
LANGUAGE OF INSTRUCTIONTurkish
WORK PLACEMENT(S)No
  

KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)
LO1LO2LO3LO4LO5
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K2      X   X   X
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K10         
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K12        X   X
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K15  X