At the end of this course, the students; 1) Understand objectives and types of commercial recreation firms, business system, foundation of business, legal structure of firms 2) Asses the recreational and touristic firms. 3) Understand and analyze the topics in commercial and tourism organizations such as; evaluation, service, resource profiles.
MODE OF DELIVERY
Face to face
PRE-REQUISITES OF THE COURSE
No
RECOMMENDED OPTIONAL PROGRAMME COMPONENT
None
COURSE DEFINITION
Philosophical foundations and history of presentation of leisure time services to commercial
recreation and tourism agencies. Examination of topics in service presentation such as
organization, evaluation, service presentation, laws, profiles of financial resources and trends.
COURSE CONTENTS
WEEK
TOPICS
1st Week
Basic concepts and definitions
2nd Week
Historical and philosophical foundations
3rd Week
Different organizations and their aims
4th Week
Commercial recreation services and charecteristics
5th Week
Tourism organizations and charecteristics
6th Week
Management and management functions of recreation and tourism organization Rekreasyonel ve turistik işletmelerin yönetimi ve yönetim fonksiyonları
7th Week
Mid Term
8th Week
Recreation, tourism and economy
9th Week
Determination of demand in recreational and tourism organizations
10th Week
Determination of demand in recreational and tourism organizations (continued)
11th Week
Commercial recreation and program planning
12th Week
Case analysis
13th Week
Trends and issues
14th Week
Global administration strategies
RECOMENDED OR REQUIRED READING
Gerson Jr, G., Ibrahim, H., deVries, J., Eisen, G., & Lollar, S. (1991). Understanding Leisure: An Interdisciplinary Approach. Second Edition, Kendall/Hunt Publishing Company, USA. Kemp, K. & Pearson, S. (1997). Leisure and Tourism. Longman Press, Great Britain. Tribe, J. (1995). The Economics of Leisure and Tourism: Environments, Markets and Impacts. Butterworth-Heinemann Ltd, Oxford. Weston, A. S. (1996). Commercial Recreation and Tourism: An Introduction to Business Oriented Recreation. Times Mirror Higher Education Group, Inc. USA.
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
Lecture
ASSESSMENT METHODS AND CRITERIA
Quantity
Percentage(%)
Mid-term
1
60
Total(%)
60
Contribution of In-term Studies to Overall Grade(%)
60
Contribution of Final Examination to Overall Grade(%)
40
Total(%)
100
ECTS WORKLOAD
Activities
Number
Hours
Workload
Midterm exam
2
2
4
Preparation for Quiz
Individual or group work
Preparation for Final exam
1
30
30
Course hours
14
3
42
Preparation for Midterm exam
2
15
30
Laboratory (including preparation)
Final exam
1
1
1
Homework
2
7
14
Total Workload
121
Total Workload / 30
4,03
ECTS Credits of the Course
4
LANGUAGE OF INSTRUCTION
Turkish
WORK PLACEMENT(S)
No
KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)