At the end of this course, the students; 1) Explain the theoretical information about nature of organizations, process of organization and management. 2) Know and explain objectives and types of firms, business system, foundation of business, legal structure of firms. 3) Know and explain main functions of businesses, production, marketing, finance, human recourse management, public relations, decision making.
MODE OF DELIVERY
Face to face
PRE-REQUISITES OF THE COURSE
No
RECOMMENDED OPTIONAL PROGRAMME COMPONENT
None
COURSE DEFINITION
The purpose of this course is to teach basic concepts of business administration, management functions, processes and their reflections on recreational organizations
COURSE CONTENTS
WEEK
TOPICS
1st Week
Basic concepts and definitions
2nd Week
Economic life and business
3rd Week
Objectives and nature of organizations
4th Week
Business system
5th Week
Business establishment
6th Week
Legal aspects of business
7th Week
Midterm I
8th Week
Business management and functions
9th Week
Product management
10th Week
Market management
11th Week
Financial management
12th Week
Human resources management
13th Week
Public relations, Global administration strategies
14th Week
Midterm II
RECOMENDED OR REQUIRED READING
Can, H., Doğan T., Doğan Y. A. (2003). Genel İşletmecilik Bilgileri, Siyasal Kitabevi, Ankara Eren, E. (2001). Yönetim ve Organizasyon, Beta Yayınevi, İstanbul Güney, S. (2001).(Editör); Yönetim ve Organizasyon, Nobel Yayın Dağıtım, Ankara Koçel, T. (1998). İşletme Yöneticiliği, Beta Yayınevi, İstanbul. Torkildsen, G. (2005). Leisure and Recreation Management. 5th Edition, Routledge, Taylor and Francis Group, London and Newyork.
