TYPE OF COURSE UNIT | Elective Course |
LEVEL OF COURSE UNIT | Master's Degree Without Thesis |
YEAR OF STUDY | - |
SEMESTER | - |
NUMBER OF ECTS CREDITS ALLOCATED | 10 |
NAME OF LECTURER(S) | Associate Professor Soner Gökten
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LEARNING OUTCOMES OF THE COURSE UNIT |
At the end of this course, the students; 1) Know why businesses exist and their components 2) Knows business environment and its relations 3) Can understand nature and scope of business 4) Knows factors of production and factor combination 5) Knows fundamental principles of managerial economics 6) Knows fundamental principles and theories of plant layout 7) Knows size of businesses and mergers and acquisitions
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MODE OF DELIVERY | Face to face |
PRE-REQUISITES OF THE COURSE | No |
RECOMMENDED OPTIONAL PROGRAMME COMPONENT | MANZ543 ECONOMICS FOR BUSINESS |
COURSE DEFINITION | In this course students learn fundamental principles of managerial economics and know size of businesses and mergers and acquisitions. |
COURSE CONTENTS | WEEK | TOPICS |
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1st Week | Approach to Economy Manager: Activity in Wealth Creation | 2nd Week | Benefit, Cost and Decision Making | 3rd Week | Investment and Investment Profitability | 4th Week | Simple and Realistic, Complex Product Pricing | 5th Week | Scale and Scope Economy | 6th Week | Understanding the Market and the Relation Between Industries and Industries | 7th Week | Profit Protection Strategy | 8th Week | Midterm | 9th Week | Currencies, Trade and Balloons | 10th Week | Direct and Indirect Price Discrimination | 11th Week | Decision Making in Uncertainty | 12th Week | Auction | 13th Week | Motivating Workers to Benefit the Company | 14th Week | Motivating the company's departments for the profit of the company |
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RECOMENDED OR REQUIRED READING | Hirschey, M.,: Manaregial Economics, New York, 2008. |
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS | Lecture,Discussion,Case Study |
ASSESSMENT METHODS AND CRITERIA | | Quantity | Percentage(%) |
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Mid-term | 1 | 30 | Presentation of Case Study | 1 | 20 | Total(%) | | 50 | Contribution of In-term Studies to Overall Grade(%) | | 50 | Contribution of Final Examination to Overall Grade(%) | | 50 | Total(%) | | 100 |
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ECTS WORKLOAD |
Activities |
Number |
Hours |
Workload |
Midterm exam | 1 | 3 | 3 | Preparation for Quiz | | | | Individual or group work | 14 | 3 | 42 | Preparation for Final exam | 1 | 110 | 110 | Course hours | 14 | 3 | 42 | Preparation for Midterm exam | 1 | 100 | 100 | Laboratory (including preparation) | | | | Final exam | 1 | 3 | 3 | Homework | 3 | 6 | 18 | Total Workload | | | 318 |
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Total Workload / 30 | | | 10,6 |
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ECTS Credits of the Course | | | 10 |
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LANGUAGE OF INSTRUCTION | Turkish |
WORK PLACEMENT(S) | No |
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