| TYPE OF COURSE UNIT | Elective Course |
| LEVEL OF COURSE UNIT | Bachelor's Degree |
| YEAR OF STUDY | - |
| SEMESTER | - |
| NUMBER OF ECTS CREDITS ALLOCATED | 5 |
| NAME OF LECTURER(S) | -
|
| LEARNING OUTCOMES OF THE COURSE UNIT |
At the end of this course, the students;
1) To learn about the technical, legal and financial infrastructure of electronic commerce
2) To understand the use of information and communication technologies in basic business processes
3) Understanding the international, ethical and social dimensions of mobile commerce, e-commerce software, e-commerce
|
| MODE OF DELIVERY | Face to face |
| PRE-REQUISITES OF THE COURSE | No |
| RECOMMENDED OPTIONAL PROGRAMME COMPONENT | |
| COURSE DEFINITION | Within the scope of this course, the concepts and operation of the electronic business are examined by considering the ethical and social dimensions. |
| COURSE CONTENTS | | WEEK | TOPICS |
|---|
| 1st Week | Course Introduction | | 2nd Week | Communication and the effect of communication on trade | | 3rd Week | internet history | | 4th Week | Network and internet concepts | | 5th Week | Concepts related to e-commerce | | 6th Week | E-business models | | 7th Week | E-marketing and advertising | | 8th Week | MID-TERM EXAM (NO COURSE) | | 9th Week | Characteristics and types of contracts concluded in electronic environment | | 10th Week | Benefits and problems of e-commerce | | 11th Week | Security in e-commerce | | 12th Week | Consumer protection in e-commerce | | 13th Week | Case Study | | 14th Week | Case Study |
|
| RECOMENDED OR REQUIRED READING | Kienan, B. (2002). İşletmeler İçin Çözümler E-Ticaret, Arkadaş Yayınları.
Kraemer, K.L.; Dedrick, J.; Melville, N.P.; Zhu, K. (2006). Global e-commerce: Impacts of National Environment and Policy, Cambridge University Press.
Ders Notları |
| PLANNED LEARNING ACTIVITIES AND TEACHING METHODS | Lecture,Questions/Answers,Case Study |
| ASSESSMENT METHODS AND CRITERIA | | | Quantity | Percentage(%) |
|---|
| Mid-term | 1 | 40 | | Presentation of Case Study | 1 | 10 | | Total(%) | | 50 | | Contribution of In-term Studies to Overall Grade(%) | | 50 | | Contribution of Final Examination to Overall Grade(%) | | 50 | | Total(%) | | 100 |
|
| ECTS WORKLOAD |
| Activities |
Number |
Hours |
Workload |
| Midterm exam | 1 | 1 | 1 | | Preparation for Quiz | | | | | Individual or group work | | | | | Preparation for Final exam | 1 | 45 | 45 | | Course hours | 13 | 3 | 39 | | Preparation for Midterm exam | 1 | 45 | 45 | | Laboratory (including preparation) | | | | | Final exam | 1 | 1 | 1 | | Homework | 1 | 10 | 10 | | Total Workload | | | 141 |
|---|
| Total Workload / 30 | | | 4,7 |
|---|
| ECTS Credits of the Course | | | 5 |
|---|
|
| LANGUAGE OF INSTRUCTION | Turkish |
| WORK PLACEMENT(S) | No |
| | |
