At the end of this course, the students; 1) Will learn the basic elements of media literacy. 2) Will gain a perspective on the necessary theoretical background of communication. 3) Will gain practical background competency for upcoming communication courses in the curriculum after dealing with the critical theory and complete necessary practices.
MODE OF DELIVERY
Face to face
PRE-REQUISITES OF THE COURSE
Yes(İLF121)
RECOMMENDED OPTIONAL PROGRAMME COMPONENT
None
COURSE DEFINITION
The basic concepts of critical media studies will be thought
COURSE CONTENTS
WEEK
TOPICS
1st Week
Critical Communication Paradigm and Its Basic Assumptions.
2nd Week
Frankfurt School and the cultural industry.
3rd Week
Frankfurt School and the cultural industry.
4th Week
Market oriented art and non market oriented art.
5th Week
T.W. Adorno's debate on the emergence of authoritarian personality and the role of the media.
6th Week
British Cultural Studies approach and re-defining culture.
7th Week
British Cultural Studies approach and re-defining culture.
8th Week
Midterm
9th Week
Media and fame creation mechanism, good fame-bad reputation and the emergence of fame, the phenomenon of mortality.
10th Week
Media and genres: I) What is the news? News writing and discussion of the news-ideology relationship (based on examples)
11th Week
Advertising phenomenon and reproduction of political advertisements and ideology.
12th Week
Political economy theory and media industry.
13th Week
Media and professionalism of the production process of media texts, media barons, media sector in Turkey.
14th Week
Possibilities of Alternative and New Media, Characteristics of Computer-Mediated Communication (PCM).
RECOMENDED OR REQUIRED READING
Alankuş, Sevda (der) (2004)Bağımsız İletişim Ağı: Ders Kitapları. 5 cilt İstanbul: BİA. (Z) Bennett, Tony vd. (2006) New Keywords. London: Blackwell. (EK) Fiske, John (1996) İletişim Çalışmalarına Giriş. Ankara: Bilim ve Sanat. 211-236.(Z) Fiske, John (1999) Popüler Kültürü Anlamak. Ankara:Bilim Sanat Y. 129-160. (Z) Hargreaves, Ian (2005) Gazetecilik. Ankara:Dost. (Z) Hartley, John (20029 Communication, Cultural and Media Studies. New York: Routledge. (EK) İrvan, Süleyman (der) (2002) Medya Kültür Siyaset. Ankara:Alp. (EK) Mutlu, E. (1997) Iletişim Sözlüğü. Ankara: Ark Yayınları. (Z) Rojek, Chris. (2003) Şöhret. İst: Ayrıntı. (Z) Smith, Philip (2005) Kültürel Kuram. İstanbul: Babil. (EK) Türkoğlu, N. (2004) Toplumsal İletişim. İstanbul: Babil Yayınları. (Z) Williams, Raymond (2005) Anahtar Sözcükler. İstanbul. İletişim. (EK)
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
Lecture,Problem Solving,Report Preparation
ASSESSMENT METHODS AND CRITERIA
Quantity
Percentage(%)
Mid-term
1
40
Total(%)
40
Contribution of In-term Studies to Overall Grade(%)
40
Contribution of Final Examination to Overall Grade(%)
60
Total(%)
100
ECTS WORKLOAD
Activities
Number
Hours
Workload
Midterm exam
1
1
1
Preparation for Quiz
Individual or group work
Preparation for Final exam
1
60
60
Course hours
14
3
42
Preparation for Midterm exam
1
60
60
Laboratory (including preparation)
Final exam
1
1
1
Homework
14
1
14
Total Workload
178
Total Workload / 30
5,93
ECTS Credits of the Course
5
LANGUAGE OF INSTRUCTION
Turkish
WORK PLACEMENT(S)
No
KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)