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COURSE UNIT TITLECOURSE UNIT CODESEMESTERTHEORY + PRACTICE (Hour)ECTS
INTERNATIONAL COMMUNICATION EILF401 - 3 + 0 5

TYPE OF COURSE UNITElective Course
LEVEL OF COURSE UNITBachelor's Degree
YEAR OF STUDY-
SEMESTER-
NUMBER OF ECTS CREDITS ALLOCATED5
NAME OF LECTURER(S)Associate Professor Kıvılcım Romya Bilgin
LEARNING OUTCOMES OF THE COURSE UNIT At the end of this course, the students;
1) Learn the basic concepts and approaches in international, global and transnational communication.
2) Gain a systematic understanding about the economic and technologic convergence of media with in the light of the theoretical framework.
3) Examine and analyze the problems of contemporary media industry including music, film advertising and public relation sectors with a critical point of view and have the ability to propose solutions to them.
MODE OF DELIVERYFace to face
PRE-REQUISITES OF THE COURSENo
RECOMMENDED OPTIONAL PROGRAMME COMPONENTNone
COURSE DEFINITIONThe convergence process, which arises in parallel with the developments in mediated communication (telecommunication, data communication and mass communication) technologies, brings about a new panaroma in the level of international communication on access to and control of mediated communication. The course aims to create an awareness of the role played by culture, technology and economy in this view. Various topics and debates on international communication, internationalization and transnationalization processes and international communication will be evaluated.
COURSE CONTENTS
WEEKTOPICS
1st Week Definitions, scope of international communication, Network society
2nd Week Information and communication technology history (New) Information and Communication Technologies: Information Highways
3rd Week Information and Communication Technologies and economy: Media Industry, liberal economic policies, privatization
4th Week Oligopolization, natural monopolies, rearrangement, horizontal and vertical concentration
5th Week International Communication Approaches
6th Week Current debates on information society and network society. What is changing in information traffic?
7th Week International organizations, democracy, national sovereignty, tele-democracy, bureaucracy and infocracy
8th Week MIDTERM EXAM
9th Week Transformation in international communication politics Media Empires, International Television
10th Week International film and music industry: structure, ownership and control
11th Week Interaction dynamics with international advertising and PR agencies and local agencies
12th Week Transnationalization, cultural imperialism, homogenization
13th Week International communication scheme and Turkey
14th Week Evaluation of global communication in relation to advertising, and public relations film and digital game industries.
RECOMENDED OR REQUIRED READINGAPPPADURAI, Arjun 1996. Modernity at Large: Cultural Dimansion of Globalisation.Minneapolis : University of Minesota pres.
BAGDIKIAN, h.Ben.2004. The New Media Monopoly. Boston:Becon Press.
MOWLANA, Hamid . 1986. Global Information and World Communication: New Frontiers in International Communication. New York: Longman.
MUHAMMADI, Ali. 1997. International Communication and Globalization. London: Sage Publication.
Van DIJK, Jan. 1999 The Network Society (Trans. Leontine Spoorenberg). London. Sage Publication
PLANNED LEARNING ACTIVITIES AND TEACHING METHODSLecture,Discussion,Report Preparation
ASSESSMENT METHODS AND CRITERIA
 QuantityPercentage(%)
Mid-term140
Total(%)40
Contribution of In-term Studies to Overall Grade(%)40
Contribution of Final Examination to Overall Grade(%)60
Total(%)100
ECTS WORKLOAD
Activities Number Hours Workload
Midterm exam122
Preparation for Quiz
Individual or group work
Preparation for Final exam16060
Course hours14342
Preparation for Midterm exam15050
Laboratory (including preparation)
Final exam122
Homework
Project
Total Workload156
Total Workload / 305,2
ECTS Credits of the Course5
LANGUAGE OF INSTRUCTIONEnglish
WORK PLACEMENT(S)No
  

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