At the end of this course, the students; 1) Know the research subject of managerial economics and its connection with business. 2) Know the economic environment and its relations with business. 3) Understand the production factors of business. 4) Know the elements of microeconomic theory related to business. 5) Know the role and methods of microeconomic theory elements in the decision-making process of the establishment location in business. 6) Understand the roles of these elements in the decision-making process related to capacity and growth in business. 7) Understand the contribution of managerial economics to business functions.
MODE OF DELIVERY
Face to face
PRE-REQUISITES OF THE COURSE
No
RECOMMENDED OPTIONAL PROGRAMME COMPONENT
Man489 Entrepreneurship and Small Business
COURSE DEFINITION
Within the scope of the course, the subjects of Business Administration and Economics are presented together. It is aimed to inform the students who take the course about the economic aspects of businesses, the environment of businesses, their structure, fundamental concepts, size, business mergers, selection of establishment location and fundamental business functions.
COURSE CONTENTS
WEEK
TOPICS
1st Week
Introduction To The Course: What Is Managerial Economics?
2nd Week
Economics and Business Relationship
3rd Week
Economic Environment: Economic Markets and Systems
4th Week
Factors of Production and Production
5th Week
Demand Theory and Demand Elasticities
6th Week
Cost Theory
7th Week
Mid-term Exam
8th Week
Sales Revenue, Price, Pricing, Profit and Break-Even Analysis
9th Week
Productivity, Efficiency, Effectiveness, Profitability and Liquidity Analysis
10th Week
Optimal Establishment Location
11th Week
Economy of Scale, Capacity and Growth Decisions
12th Week
The Contribution of Managerial Economics to Business Functions 1
13th Week
The Contribution of Managerial Economics to Business Functions 2
14th Week
Overall Assessment and Review
RECOMENDED OR REQUIRED READING
Muammer Doğan. (2021). İşletme Ekonomisi ve Yönetimi, Nobel Akademik Yayıncılık. Ankara M. Tamer Müftüoğlu. (2013). İşletme İktisadı, Turhan Kitabevi, Yeniden Gözden Geçirilmiş 8. Bası. Ankara
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
Lecture,Discussion
ASSESSMENT METHODS AND CRITERIA
Quantity
Percentage(%)
Mid-term
1
40
Other
1
10
Total(%)
50
Contribution of In-term Studies to Overall Grade(%)
50
Contribution of Final Examination to Overall Grade(%)
50
Total(%)
100
ECTS WORKLOAD
Activities
Number
Hours
Workload
Midterm exam
1
2
2
Preparation for Quiz
0
0
0
Individual or group work
14
1
14
Preparation for Final exam
1
50
50
Course hours
14
4
56
Preparation for Midterm exam
1
35
35
Laboratory (including preparation)
0
0
0
Final exam
1
2
2
Homework
0
0
0
Total Workload
159
Total Workload / 30
5,3
ECTS Credits of the Course
5
LANGUAGE OF INSTRUCTION
Turkish
WORK PLACEMENT(S)
No
KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)
