TYPE OF COURSE UNIT | Compulsory Course |
LEVEL OF COURSE UNIT | Bachelor's Degree |
YEAR OF STUDY | 2 |
SEMESTER | Third Term (Fall) |
NUMBER OF ECTS CREDITS ALLOCATED | 5 |
NAME OF LECTURER(S) | Assistant Professor Deniz Tansel İlic
|
LEARNING OUTCOMES OF THE COURSE UNIT |
At the end of this course, the students; 1) Learn basic communication theories. 2) Think about the effects of narcissistic personality traits on business communication. 3) Evaluate the effects of authoritarian personality on business communication. 4) Interpret the positive effects of authentic personality on business communication. 5) Discuss whether or not the hiring / recruiting process is executed in a meritocratic way.
|
MODE OF DELIVERY | Face to face |
PRE-REQUISITES OF THE COURSE | Yes(BUS104) |
RECOMMENDED OPTIONAL PROGRAMME COMPONENT | No |
COURSE DEFINITION | Introduction to the theory of communication. Written and oral communication in a business environment. Emphasis is on writing business letters, business reports, participating in debates and negotiations and giving oral presentations. |
COURSE CONTENTS | WEEK | TOPICS |
---|
1st Week | Communications Foundations | 2nd Week | The Writing Process Creating Business Messages | 3rd Week | Improving Writing Techniques | 4th Week | Workplace Communication Electronic Messages and Memorandums | 5th Week | Direct Letters and Messaging | 6th Week | Persuasive Messages and Negative Messages | 7th Week | Business Reporting | 8th Week | Midterm | 9th Week | Formal Business Reports | 10th Week | Business Presentations | 11th Week | Speaking and Technology | 12th Week | Employment Communication Resumes and Cover Letters | 13th Week | Presentations | 14th Week | Presentations |
|
RECOMENDED OR REQUIRED READING | Schofield, J. and Osborn, A., 2012. Business Speaking B1-C2, Collins English for Business. |
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS | Lecture,Discussion,Questions/Answers |
ASSESSMENT METHODS AND CRITERIA | | Quantity | Percentage(%) |
---|
Mid-term | 1 | 40 | Presentation of Case Study | 1 | 10 | Total(%) | | 50 | Contribution of In-term Studies to Overall Grade(%) | | 50 | Contribution of Final Examination to Overall Grade(%) | | 50 | Total(%) | | 100 |
|
ECTS WORKLOAD |
Activities |
Number |
Hours |
Workload |
Midterm exam | 1 | 2 | 2 | Preparation for Quiz | | | | Individual or group work | 14 | 1 | 14 | Preparation for Final exam | 1 | 50 | 50 | Course hours | 14 | 3 | 42 | Preparation for Midterm exam | 1 | 40 | 40 | Laboratory (including preparation) | | | | Final exam | 1 | 2 | 2 | Homework | 1 | 10 | 10 | Total Workload | | | 160 |
---|
Total Workload / 30 | | | 5,33 |
---|
ECTS Credits of the Course | | | 5 |
|
LANGUAGE OF INSTRUCTION | English |
WORK PLACEMENT(S) | No |
| |