At the end of this course, the students; 1) Describe the major factors of a business environment, 2) Explain how economy and businesses shape each other, 3) Identify ethical and socially responsible behavior in the business world, 4) Discuss the issues of doing business at an international level, 5) Evaluate different forms of business ownership, 6) Assess the contributions of small businesses to a country?s economy, 7) Identify management skills necessary for success, 8) Explain the impact of organizational structure on achieving organizational goals, 9) Explain motivation through viable classical and contemporary theories, 10) Explain how production and/or operations should be managed for effectiveness and efficiency, 11) Develop a marketing strategy for a new product or service, 12) Apply principles of sound financial management, 13) Develop a personal investment plan, 14) Demonstrate proficiency with business vocabulary, 15) Develop a career plan for a career in business,
MODE OF DELIVERY
Face to face
PRE-REQUISITES OF THE COURSE
No
RECOMMENDED OPTIONAL PROGRAMME COMPONENT
No
COURSE DEFINITION
This course presents the fundamental concepts, principles, and the basic functions of business. It includes discussions of the business environment, ethics and social responsibility, forms of business ownership, management, organization design, operations management, marketing, accounting and finance.
COURSE CONTENTS
WEEK
TOPICS
1st Week
Introduction,Economic Systems and Business (Chapter 1)
2nd Week
Business Ethics and Corporate Social Responsibility (Chapter 2)
3rd Week
The Global Marketplace (Chapter 3)
4th Week
Forms of Business Ownership (Chapter 4)
5th Week
Entrepreneurship (Chapter 5)
6th Week
Management and Organization Design (Chapters 6 and 7)
7th Week
Motivation (Chapter 9)
8th Week
MID-TERM EXAM (Chapters 1-7 and 9)
9th Week
Operations Management (Chapter 10)
10th Week
Products and Pricing (Chapter 11)
11th Week
Distribution and Promotion of Products and Services (Chapter 12)
12th Week
Accounting and Finance(Chapters 14 and 15)
13th Week
Financial Management and Securities Markets (Chapter 16)
14th Week
Making a Career in Business (Chapter 17)
RECOMENDED OR REQUIRED READING
Gitman, L. J.; McDaniel, C.; Shah, A.; Reece, M.; Koffel, L.; Talsma, B., and Hyatt, J. C. (2018). Introduction to Business. Rice University/OpenStax
PLANNED LEARNING ACTIVITIES AND TEACHING METHODS
Questions/Answers,Discussion,Lecture
ASSESSMENT METHODS AND CRITERIA
Quantity
Percentage(%)
Mid-term
1
30
Assignment
1
30
Total(%)
60
Contribution of In-term Studies to Overall Grade(%)
60
Contribution of Final Examination to Overall Grade(%)
40
Total(%)
100
ECTS WORKLOAD
Activities
Number
Hours
Workload
Midterm exam
1
1,5
1,5
Preparation for Quiz
Individual or group work
14
1
14
Preparation for Final exam
1
60
60
Course hours
14
3
42
Preparation for Midterm exam
1
45
45
Laboratory (including preparation)
Final exam
1
1,5
1,5
Homework
Quiz
1
18
18
Total Workload
182
Total Workload / 30
6,06
ECTS Credits of the Course
6
LANGUAGE OF INSTRUCTION
English
WORK PLACEMENT(S)
No
KEY LEARNING OUTCOMES (KLO) / MATRIX OF LEARNING OUTCOMES (LO)